Uptick in niche cruises from Taylor Swift to KISS themes helps keep industry afloat

August 19, 2024

FOX BUSINESS – Niche cruises are on the rise for fans of everything from Star Trek to Taylor Swift.

The Taylor Swift extravaganza is set to take up 199 rooms on an existing Royal Carribbean International (RCI) ship for five nights in the Bahamas, for example. 

6% more passengers are expected onboard cruises this year than in 2019 according to the Cruise Lines International Association. That number comes out to nearly 36 million passengers.

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